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Categorieën: Alle - marketing - process - service - price

door Defne Gurel 13 jaren geleden

1749

Marketing Mix

The concept of the marketing mix focuses on various elements that are crucial for successful marketing strategies. It encompasses the traditional 4 P's—product, price, place, and promotion—

Film

door Marit Breivik Bø

THE MARKETING MIX

door Maria bascar

5 TYPES AND FORMS OF BUSINESS OWNERSHIP

door Amanda Huynh - Fairwind Sr PS (1159)

Finnish/Turkish Stereotypes

door Anna Leino

Marketing Mix

The concept of the marketing mix focuses on various elements that are crucial for successful marketing strategies. It encompasses the traditional 4 P's—product, price, place, and promotion—

Film

THE MARKETING MIX

5 TYPES AND FORMS OF BUSINESS OWNERSHIP

Finnish/Turkish Stereotypes

Marketing Mix

LIMITATIONS

New Technologye.g. use of internet to start 'viral' campaigns

Competitionrival businesses will try to gain sales

Costbusiness needs sufficient financial resources

Promotionhow the product is communicated to consumers

Productcharacteristics of product or service being offered (e.g USPs)

4 P's for SERVICE SECTOR

Packaginglook of a product

Physical Evidenceallows consumer to make a judgment on organization

Processsystems used to deliver product

Peopleuse of human capital (employees)

Placelocation and distribution channels from which product can be obtained

Pricehow much consumer will pay, pricing strategies

Mulquatro

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Marketing Mix

The concept of the marketing mix focuses on various elements that are crucial for successful marketing strategies. It encompasses the traditional 4 P's—product, price, place, and promotion—

Film

THE MARKETING MIX

5 TYPES AND FORMS OF BUSINESS OWNERSHIP

Finnish/Turkish Stereotypes

Marketing Mix

LIMITATIONS

New Technologye.g. use of internet to start 'viral' campaigns

Competitionrival businesses will try to gain sales

Costbusiness needs sufficient financial resources

Promotionhow the product is communicated to consumers

Productcharacteristics of product or service being offered (e.g USPs)

4 P's for SERVICE SECTOR

Packaginglook of a product

Physical Evidenceallows consumer to make a judgment on organization

Processsystems used to deliver product

Peopleuse of human capital (employees)

Placelocation and distribution channels from which product can be obtained

Pricehow much consumer will pay, pricing strategies

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Mulquatro

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