Categories: All - innovation - risks - alliances - diversification

by Eric Delacruz 15 years ago

330

Group B: Chapter 08

Companies expanding into international markets must carefully consider various strategies and their implications. This involves evaluating business-level and corporate-level strategies such as multidomestic, transnational, and global approaches.

Group B: Chapter 08

International Strategy

Risks in an Int'l Environment

Limits of Int'l Expansion
Economic
Political

Choice of Int'l Entry Mode

Dynamics of Mode of Entry
New Wholly Owned Subsidiary
Acquisitions
Strategic Alliances
Licensing
Exporting

Environmental Trends

Regionalization
Liability of Foreignness

Strategic Competitive Outcomes

Complexity of Managing Multinationals
Int'l Diversification & Innovation
Int'l Diversification & Returns

International Strategies

Corporate-Level
Transnational
Global
Multidomestic
Business-Level

Identifying International Opportunities

Location Advantages
Economies of Scale & Learning
Return on Investment
Increased Market Size

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